Gunther Kress's and Theo Van Leunen's diagramme towards visual advertisment..

LAYOUT IDEAS..

1. Having the title at the bottom with the eddited city skyline and greyscale clouds above gives a very professional look to the magazine. Also having the release date at the bottom is eye catching and is also near to the title. This use of effective layout salylance, this can reflect to Gunther Kress (media theorist on layout and visual design.

Gunther Kress:
Information value:

Elements placed in specific "zones" of an image carry corresponding informational values. The division of the page into left and right, top and bottom, and center and margins define these zones. The image to the left summarizes the zones and their corresponding informational values: given and new, ideal and real, nucleus and dependents.

Salience:

Elements are given varying levels of salience---they attract the viewer's attention to different degrees. Salience is created through relative choices in color, size, sharpness and placement. Often, vectors created by the shape and placement of elements help lead the eye from one element to another, in order of decreasing salience.

2. This was another layout idea i had. Putting the title at the top half of the film poster, this draws you eyes towards the cast of the film and also stands out more to readers. However we are sticking with the first layout option with the title at the bottom of the film poster. Personally this looks more professional.

(another media theorist on layout and visual design is 'Theo Van Leunen')

Theo Van Leunen:

'The elements of the media text are made to attract the viewer's attention to different degrees. This can be achieved through choices as the placement of a feature in the foreground or background, their size and the differences in tonal value (or colour), differences in sharpness for example.'

both of these media theorists have identified the importance in elements of magazines and websites and how they are arranged in a way that attaches a degree of importance and informational values to them.

MY ALMOST FINISHED AND PRODUCED FILM POSTER..

I HAVE ADDED ALL THE PRODUCTION LOGOS, TITLES, NAMES, COLOURS AND PICTURES THAT WERE BLOGGED BELOW. THIS HOWEVER IS THE NOT FULLY FINISHED PRODUCT. THE GIRL ABOVE THE EDDITED LONDON CITYSCAPE IS NOT THE GIRL WE ARE USING IN THE CASTING FOR THE TRAILER. THIS NEEDS TO BE CHANGED AND HOWEVER WILL HAVE THE SAME LAYOUT - WITH OUR OWN FEMALE CHARACTER. ALTHOUGH WHEN I WAS PLAYING AROUND WITH THE EDDITING LAYOUT AND EYE CATCHING DESIGNS, I CHANGED THE TRANSPARENCY OF TWO OF THE SAME IMAGES OF THIS 'UN KNOWN FEMALE' - THIS GIVES A CONTRAST TO THE POSTER, AND OVERALL MAKES IT LOOK MORE PROFESSIONAL.

NICK'S PROGRESS ON THE MAGAZINE COVER..

1. NICK HAS USED ADOBE INDESIGN CS4 TO CREATE THIS MAGAZINE START. HIS MIX OF BLACK AND WHITE RELATE TO OTHER FILM MAGAZINES. USING MY PRODUCED FILM TITLE AS THE ONE FROM MY FILM POSTER, IT WORKS WELL SMALL AT THE BOTTOM OF THE LAYOUT. HAVING 4 WHITE 'AT PRESENT' BOXES

- THESE CAN BE FILLED WITH OTHER PICTURES THAT WE COULD WRITE ABOUT OTHER 'FILMS OR EXTRAS'

2. THIS IS ANOTHER SCREEN SHOT OF THE SAME PRODUCTION PLANNING. NICK HAS MADE ANOTHER EXCLUSIVE TEXT BOX TO ADD MORE OF THE EYE CATCHING APPERANCE. THIS ONE ONLY HAS 2 WHITE BOXES IN THE LAYOUT. AND ALSO DOSENT HAVE THE TEXT LINE AT THE TOP AND BOTTOM.

DIAGRAME OF PLOT LINE..

PLOT LINE..

- Two lovers, children of rival gang leaders, have a relationship in secret.
- Despite their efforts, their fathers (or one of them) discovers this and orders the assassination of them both.
- The couple are interrupted while together by a ‘hitman’ and are seemingly both killed. Their bodies are thrown into a harbour.
- The girl survives, though injured. Her lover is dead. She is bent on revenge against her father.
- She kills her assassin. She also kills many more people on her journey to her father. She does this seemingly without hesitation.
- Her father discovers that it is his daughter killing his men. Rather than feeling remorse or paternal compassion he steps up his game and orders her immediate death.
- She eventually finds him but leaves him to live, though a broken and helpless man.

MUSIC FOR TRAILER..

'THE PRODIGY'
'NANCY SINATRA'

Music in the genre of gangster is very important: a slower acoustic Italian-style is iconic of films like The Godfather.
(LINK/EMBED GODFATHER OPENING MUSIC)
The music playing during the first part of our trailer (the slower paced half), is Nancy Sinatra's 'Bang Bang'. We thought this was appropriate given the omnipresence of guns in gangster films, and the recurring theme in our film. The words 'bang, bang' in conjunction with the calm tone of the music also provides a disturbing juxtaposition for the viewer.

- NANCY SINATRA 'www.youtube.com/bangbang'
- THE PRODIGY 'www.youtube.com/breathe'

During the second segment of our trailer, we are using The Prodigy's 'Breathe'.
A shot from the 'Breathe' music video.
This is because this half of the trailer is much faster paced visually and in terms of content, as is the convention for action film trailers: the beginning will introduce the characters and signal that the film too will start less aggressively. The trailer reaches a climax and the action begins. 'Breathe' is an aggressive, arousing piece of music and will excite the viewer to potentially go and see it.