FILM MAGAZINE FRONT COVERS

USING EMPIRES MAGAZINE FRONT COVER

OF THE HEADLINING PUBLIC ENEMIES..

USING A PAIL BACKGROUND AND USING JONNY DEPP IN A DARK SUIT GIVES THE POWERD EFFECT OF EDDITING. IT IMPLIES HE’S POSSIBLY AN ASSASSIN OR SIMULAR, WEARING LEATHER GLOVES AND HOLDING A GUN WITH SERIOUS EXPRESSION.

USING A SUPER-IMPOSSED PICTURE OF JONNY DEPP, AS THE MAIN ‘GANGSTER’ CHARACTER, IMPLIES THERE IS CRIME IN THE FILM WITH THE SUB-MACHINE GUN HE IS HOLDING.

USING AN EXCLUSIVE, THIS IS A STORY COVERED ONLY BY THE MAGAZINE AND IS INFORMATION FROM THE PROMOTION COMPANY FOR EMPIRE ECT. ON OTHER POSTERS THEY MAY HAVE QUOTES FROM INTERVIEWS INSIDE THE MAG.

ADDING A BARCODE AT THE BOTTOM LEFT MEANS IT’S OUT OF THE MAIN FOCUS, BUT ALSO MAKES IT OBVIOUS YOU COULD BUY THIS MAGAZINE. AND KEEPING THE SAME FONT COLOURS AND BACKGROUNDS SIMULAR MAKES IT MORE APPEALING AND PROFFESIONAL. ADDING A RED CROSS AT THE BOTTOM LEFT, IMPLIES THERE IS ALSO A PLUS IN THE MAG, SHOWING MORE INFORMATION ON OTHER DIRECTORS AND THE CROSS DRAWS YOU DOWN THE MAG COVER TOO THE BOTTOM.

ON THE POSTER THERE ARE A LOT OF CONTRASTING FILMS, EG: IRON MAN – IS COMPLETELY DIFFERENT TO PUBLIC ENEMIES. THIS IS TO OPEN THE READING AUDIENCE AS A MARKET, AND DOSENT JUST FOCUS ON ONE GENRE.

USING A RED BOLD TITLE, IT MAKES IT OBVIOUS THAT THE MAGAZINE IS BY EMPIRE AS A PRODUCEING COMPANY, THE COMON READER WILL REALISE THIS.

USING PUGS – SUCH AS THE PRICE, DATE, LOGO OR A PROMOTION SUCH AS THE EMPRIE WEBSITE IN SMALL WRITING, ARE ALL WELL PLACED TO CATCH THE AUDIENCE/READERS EYE OFTEN AT THE TOP LEFT OR RIGHT HAND CORNERS, ON THIS PARTICUAL MAGAZINE – THE PUGS ARE SITUATED ALL OVER THE COVER, WHICH MEANS AS THE READER LOOKS AT THE MAIN PICTURE OF A SUPER-IMPOSSED IMAGE, THEY SEE DATES – PRICE – AND WEB ADRESS OF EMPIRE. THIS GIVES EMPIRE MORE PROMOTION. THE TITLES OF THE MAG IS ALWAYS AT THE TOP, THIS IS TO KEEP IT SIMPLE FOR THE READER, AND ALTHOUGH USING SUPER-IMPOSED IMAGES OVER THE TITLE WRITING, ITS STILL OBVIOUS FROM THE BOLD COLOUR AND FONT OF THE WORDING.